How a One-Person Nonprofit Brings the Face and Voice of Homelessness to Mainstream

IP

InvisiblePeople.tv is a one-person nonprofit organization with mission to bring the voice and face of homelessness, founded in 2008 by Mark Horvath, who is a former homeless himself.

So how can a one-person nonprofit outfit fight homelessness and make a dent?

In this post, you’ll discover the three ways this nonprofit work the social media to communicate its message.

#1. Leverage the use of social media tools

Use social media because it’s free,” says Mark Horvath in one of the Invisible video clips. Since the launched of his organization, Mark Horvath and his Invisible People have leveraged the use of social media tools to bring stories of homelessness to the mainstream. The communication method works two-ways: with mainstream and with(in) the homeless community itself.

As a communication tool, social media is used to reach out multiple layers of stakeholders, including those who are homeless because they are also online. He says that if you are looking for a homeless person, Facebook is a good place to start.

A large portion of IP’s stories are video interviews with homeless individuals which then posted on its YouTube video-blog (vlog). In addition to YouTube, where videos originated (the hub), links from video clips are shared through their Facebook, Twitter, blog, and Google+ channels (spokes). If on YouTube channel you get to hear interviews, on its Flickr and Instagram accounts you get to see pictures of those interviewed.

So technically one (same) content can be seen multiple times via a variety of social networking sites because each site has different audience, followers, culture, and demographics.

Continue reading “How a One-Person Nonprofit Brings the Face and Voice of Homelessness to Mainstream”

Social Good Startup: Kopernik

kopernik dlight solar lanternKopernik is one of the 8 finalists to Startups Good Challenge that was held about a month ago, sponsored by the good guys at Mashable, 92Y and UN Foundation. I tried to reach out to all of the finalists, however, only 5 responded – with one left the event early, before I had the chance to interview the founder.

The criteria:

“Startups that are building or using technology to make a positive impact on the world will compete for a chance to present at the Social Good Summit and win a $10,000 cash prize for their company.”

So this is the first social good organizations out of four (that I was able to have conversations with) that will be featured here. The lineup: Kopernik, Empower Energy, Simple Energy and the winner of this competition – a 19-yo kid, Sun Saluter.

In this interview, I talked with Toshi Nakamura, the co-founder of Kopernik, a social enterprise who’s also a member of Clinton Global Initiative. Toshi and I shares one thing in common: Indonesia. Oh well, his organization is based in Indonesia, and I was lifted from there. That’s about it.

The problem that they’re trying to solve is in the distribution of life-changing technology to the last mile in the developing country (read: the poorest). Think of this business as the online store for innovative technologies, i.e. technology like what you see from the picture above showing d.light lantern, which is one of the products available from their store.

Continue reading “Social Good Startup: Kopernik”

Making the Connection for #SocialGood

It’s very inspiring to see how people across the spectrum around the world, are using technology and social media to make connection & do social good. They are using different platforms to educate, empower women and girls, spreading the buzz, connecting displaced people, and more. One thing they share in common – is the ability to make a change.

The starting point of any conversation. Why are we doing this?

Geena Davis @GDIGM at #socialgood: “When are we going to get over the idea that it is shocking that women can do things?” @mashable…
UN_Women
September 20, 2011
Geena Davis @GDIGM at #socialgood: “Kids need to see entertainment where females are valued as much as males.” @mashable @unfoundation
UN_Women
September 20, 2011
Guterres -The most nobel part of our job is to help refugees unite, go back home. #socialgood @refugees
melissarfleming
September 20, 2011
.@womenwarpeace: “It’s not just a question of who’s watching media, it’s an issue of who’s talking. We’ve only heard from men.” #socialgood
lionozion
September 20, 2011
@TheMandyMoore says startling statistics & tidbits are great way to spread awareness on malaria through social media #socialgood
USAID
September 20, 2011
Geena Davis @GDIGM at #socialgood: “Gender portrayls influence aspirations. If they can see it, they can be it” @mashable @unfoundation
UN_Women
September 20, 2011
A bed net can protect a family of 4 for up to 3 years (@TheMandyMoore + @ashong are showing+telling!) #socialgood
unfoundation
September 20, 2011
#SocialGood @ABurak on how gaming can be used to make social good changes…in this case for girls & women. Teaching via data.
mgyerman
September 20, 2011
@TheMandyMoore Totally agree about teaching kids about things like malaria in school. Why isn’t this being taught now? #SocialGood
johnrougeux
September 20, 2011
Every 45 seconds a child dies of malaria… #SocialGood let’s change that…now @nothingbutnets @themandymoore
WaterIsHumanity
September 20, 2011

The Convergence of Technology and Social Media for #SocialGood

The Social Good Summit, a four-day event, hosted by the UN Foundation, Mashable and 92 Street Y – started yesterday in NYC. Speakers after speakers talk about how they use technology, social media tools to make an impact.DAY 1: The three trending words (that we’ve kept on hearing) are at the Summit are technology, social networks/social media (Twitter, Facebook), and mobile.

How social media is being used to help find solutions for the world’s most pressing problems, i.e. war, poverty, education, health, youth and more.

We have the tools at our fingertips. We can harness the power of collective action. – @erinschrode #socialgood #OYW
socialgood
September 19, 2011
How digital media use can be used to promote diplomacy.
[Video] Talking to @AlecJRoss at #SocialGood Summit on public diplomacy, digital media, how diplomats can engage http://bit.ly/qhfzx9
ASherinian
September 20, 2011

People are using digital media to connect and make change.

RT @unfoundation: 84% of today’s young people believe that it is their duty to change the world for the better: http://t.co/OZ1mc7qW #socialgood
nikolaig
September 20, 2011
Maternal health in crisis- great discussion focused on #healthworkers @ @everymomcounts @familycareintl @ICM http://bit.ly/n7cxbU
CTurlington
September 20, 2011
new #fwd site has interactive maps that will help inform & engage the public, easy for social media use! #socialgood http://www.usaid.gov/fwd #unga
USAID
September 19, 2011

The use of social media, technology and innovation – through the eyes of global health.

Fascinating stats on digital innovation and global health http://t.co/PaLDhK1K #socialgood summit
Tonyblair_TBFF
September 20, 2011
The power of mobile phone.
RT @bexband: At biggest refugee camp in Kenya, many women had mobile phone, it was their lifeline. –Valerie Amos of UN #socialgood
UNOCHA
September 19, 2011
RT @unfoundation: #SocialGood Summit Day 1: @gimmemotalk & @ValerieAmos talk about how the #UN is using social media to reach new audiences http://ow.ly/6ztUY
UNOCHA
September 20, 2011
The use of technology for education.
RT @Ericssonpress: Video summary of our education roundtable at Technology for Good #t4good #socialgood http://t.co/csJjEfyl
EricssonIndia
September 19, 2011
RT @unfoundation: United Nations launches app for education, action http://ow.ly/6vLVT via @washingtonpost #socialgood
K4Health
September 19, 2011
RT @DrStrickland: One Laptop per Child | To Empower The World’s Poorest Children Through Education – http://t.co/ShjgYg4S | @nnegroponte (Founder) #SocialGood
pauline_c64
September 19, 2011
RT @thinking_ahead: Dodi blogs at #socialgood. She’s now convinced that if education hurdle is cleared, then others will fall into place: http://t.co/te0ioJEo
ericsson
September 19, 2011
Youth quake.
“youth can ‘shake things up’ just by connecting with one another” – @erinschrode in @mashable: http://ow.ly/6zlbo #youthquake #socialgood
tammytibbetts
September 20, 2011
#Youthquake “It”s being the catalyst, proving you or I can spark the change, shift the mindset”- @erinschrode #socialgood #oyw via @EuroRSCG
erinschrode
September 20, 2011
At #Socialgood Summit NYC. Youth are agents for social change. Technology can empower. Let’s start a #youthquake 4 action on #ncds #ncdchat
ncdaction
September 19, 2011
“HMU (HIT ME UP!): YOUNG PEOPLE, MOBILE, & SOCIAL CHANGE” with @NancyLublin, CEO, Do Something | LIVE: http://t.co/TDEb2Hry #SOCIALGOOD
Livestream
September 19, 2011
Very excited to hear from the @oneyoungworld Youth Ambassadors talking about the power of social media – #youthquake #socialgood ^JT
wssocialimpact
September 19, 2011
RT @4egood: .@michaelteoh used social media to crowd source 35,000 opinions of youth to create a #socialgood report for Malaysian President #youthquake
CJASmallerEarth
September 19, 2011

And check out the recap from day 1- yesterday’s Social Good summit.

Looking forward to day 2 of #SocialGood Summit @92Y. Here’s a recap of day one: http://t.co/Onz5MMtz
92Y
September 20, 2011